• Projects

    Current and past projects:

    How to Reach Your Potential logo

    CURRENT: How to Reach Your Potential

    The How to Reach Your Potential initiative showcases stories, analysis and lessons aimed at helping you reach your potential.

    The How to Reach Your Potential initiative is developing a holistic personal development framework based on insights gathered from a broad range of environments around the world.

    Learn more about the How to Reach Your Potential project here.

    Rascanu family coat of arms

    CURRENT: Rascanu Archive

    Developing the Rascanu Family Archive.​

    The purpose of the Rascanu Family Archive is to collect, preserve and promote the archives of the Rascanu family, including the family coat of arms, the family genealogy, as well as family members' biographies and bibliographies.
    Learn more about the Rascanu Family Archive here.

    The Woodlawn Project

    PAST: Woodlawn Project

    Initiated and served as community organizer of the Woodlawn Project, an initiative aimed at bringing neighbours together to transform Woodlawn into a complete community.

    The Woodlawn Project was a community coalition of Woodlawn (in Dartmouth, Halifax Regional Municipality) residents working to address their most pressing social, economic, and environmental concerns.

    We worked to transform Woodlawn into a complete, livable community. We conducted a community survey, organized a placemaking event at a local school with financial support from the municipality, advocated for improved urban planning, and brought residents together to collaboratively strengthen our community.

    Experience Ghana logo

    PAST: Experience Ghana

    Experience Ghana was an annual exhibition that showcases the history and culture of Ghana (West Africa), and the Ghanaian-Canadian community.

    Past events:

    - 2nd annual Experience Ghana exhibition took place on February 17, 2018 at the Glenview Presbyterian Church in Toronto, Canada. Attended by 100 local residents, the event featured:

    i. photographic work by Nana Kwadwo Agyei Addo, Joseph Nyaaba, Nii Odzenma, Heinrich A. Barimah, Mawuli Adjabeng, Nicholas Seun Adatsi, Solomon Tetteh, William Huan, Stephan Buchan, Martin Reilly, and Bethany Sonsini Goodrich;

    ii. contemporary fabric prints inspired by traditional Ghanaian patterns, part of the award-winning multidisciplinary artist Yaw Tony's portfolio;

    iii. Ghanaian-inspired fashion by award-winning fashion designer Nana Bediako;
    iv. fair trade handmade Ghanaian accessories and natural creams from Ankara Beads.


    - 1st annual Experience Ghana exhibition took place from July 6 to 22, 2017 at The Assembly Hall in Toronto, Canada. The photography exhibition featured the work of Nana Kwadwo Agyei Addo, Joseph Nyaaba, Nii Odzenma, Heinrich A. Barimah, Mawuli Adjabeng, Nicholas Seun Adatsi, Solomon Tetteh, William Huan, Stephan Buchan, Martin Reilly, and Bethany Sonsini Goodrich.


    Learn more about Experience Ghana here.

    Marketers Without Borders logo

    PAST: Marketers Without Borders

    Marketers Without Borders (MWB) aimed to connect marketers with powerful causes that have a demonstrable socio-economic impact in disadvantaged communities around the world.


    During Marketers Without Borders' operations from 2014 to 2017, we:
    - provided pro-bono marketing consulting to non-profit initiatives such as More Than Gold (2014-2015)
    - provided pro-bono advisory services to for-profit marketing firms looking to give back to society by supporting impactful nonprofit organizations
    - organized the monthly Marketers Unbound meetup (2015-2016)
    - organized the Marketers Unbound Summit (2015)
    - provided career counselling to young professionals interested in pursuing careers in marketing or looking to advance in the field

    PAST: Experience Vaughan

    The Experience Vaughan event series brought together Vaughan-area residents for 20 events.

    The March to September 2016 Experience Vaughan initiative aimed to enable connections, conversations, education and sharing among those interested in exploring the Vaughan, Ontario, Canada community.
    Initiatives that were piloted as part of this event series: community clean-up, trail hike, Neighbourhood Watch group setup, monthly walk, monthly badminton gathering, book launch, board game social, tours (art gallery and winery), and attendance at local festivals and events.
    The participants found the event series to be an enjoyable way to connect with others in the community: "Excellent walk with great people!" (Lilia), "Great job with the organizing and great people in the group!" (Savino).

    Innovative Evenings logos

    PAST: Innovative Evenings

    Co-organized, together with Michel Ash, Innovative Evenings was a monthly series of events focused on disruptive marketing and innovation.​

    The Innovative Evenings event series was organized from January to September 2013.

    Presentations were delivered by speakers from Google, Procter & Gamble, Business Development Bank of Canada, Hasbro, TAXI, MaRS Discovery District, Centre for Social Innovation, York Region, Umbra Store, and numerous other organizations.

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